Why Transmission Velocity, Not Engagement Scores, Predicts Enterprise Performance in the GCC

Middle East CEOs are no longer debating whether to transform. The question in 2026 is whether their organisations can transform fast enough, and safely enough, to keep up with national visions, new regulation and shifting global demand. [PwC 29th Global Survey, GCC findings]. Across the GCC, leaders talk about strategy, digital, M&A and diversification. But …

Dulsco Group has achieved a 5-Star rating in the Taqdeer Award

Dulsco Group has achieved a 5-Star rating in the Taqdeer Award, this milestone reflects the standards we uphold every day, from fair and transparent employment practices to health, safety, and workforce wellbeing, measured against one of Dubai’s most respected benchmarks for labour relations excellence. We are especially proud to see our employees Salifu and Sandeep …

Making Room for Growth: Rethinking Brand Hierarchy in an Era of Mergers and Expansion

The pace of business expansion in the region is relentless. Companies once known for a single service are now evolving into multi-solution offerings through acquisitions, market expansion, diversification, and the launch of new verticals. For business growth, this is essential. For marketers, it introduces a more complex challenge: how to structure a brand so it …

Dulsco Group Holds Clean-Up Drive at the Love Lakes for UAE National Environment Day

Marking support of the UAE’s National Environment Day (4 February), Dulsco Group in collaboration with Dubai Municipality has successfully delivered an annual clean-up drive, bringing together employees, clients, and partners to protect one of Dubai’s most cherished natural destinations.   The campaign was held as part of Dubai Municipality’s community responsibility initiative focused on environmental …

Dulsco Environment strengthens partnership with the Sevens Stadium

Official waste management supplier for The Sevens Stadium and the iconic Emirates Dubai 7s annual sports extravaganza   With a recent expansion to official waste management supplier for The Sevens Stadium and the iconic Emirates Dubai 7s annual sports extravaganza, Dulsco Environment achieves historic record waste diversion percentage while supporting UAE sustainability goals   Dubai, …

How the UAE’s New Climate Law Is Making ESG a Strategic Imperative for Businesses

For many years, sustainability and ESG sat comfortably in the realm of voluntary ambition in the UAE. Forward-thinking companies embraced it as good practice, a reputational enhancer, or a signal to investors. Indeed, the federal government approved The UAE’s Green Agenda 2023 in 2015 but in my opinion, the real game-changing moment came in 2023 …

AI is not Replacing Good Recruiters, It’s replacing Bad ones

Tiago Costa, CEO of Parisima Recruitment, Dubai shares the upside of AI With the rise of AI in recruitment, there’s growing concern that technology is coming for our jobs, but let’s be honest: the only recruiters who should be fearful are those who relied on keyword-matching and gut instincts. For the rest, especially those focused …

Joel Saab: Expo 2020 Dubai is a pivotal moment in my career in the sustainability sector.

من حملات التشجير في لبنان، إلى إدارة قطاع النفايات والاستدامة في الإمارات، برز اسم جويل صعب في «إكسبو 2020 دبي» بقوة، وأوكلت إليها مهمة تصميم وتنفيذ استراتيجية إدارة النفايات في الموقع، لتشكّل تجربة رائدة في تحويل الرؤية إلى واقع ملموس. قاد الشغف بحماية البيئة جويل صعب إلى أن تحمل راية الحفاظ على البيئة، وأتاح لها …

How smart technology is revolutionizing waste collection in the UAE

Rapid urbanisation and changing consumption patterns have put waste management at the top of the GCC’s urban agenda. According to regional statistics, total waste collected across GCC member states hit 262.7 million tonnes by the end of 2023, a 153.7% increase since 2019; of that, 192 million tonnes was treated, up 128.5%. The World Bank …